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Minnesota Center Against Violence and Abuse

Site Usage Statistics, January 1, 2003 - December 31, 2003

MINCAVA Electronic Clearinghouse Executive Summary

Stephanie Kolari

Published: February, 2004

Introduction
Funding
Organizational structure
Site goals
Site development
User Profiles
Site usage
Usage breakdown
Information request statistics
User feedback
Summary
References
Appendix A

Introduction

This document highlights the activities and achievements of the Minnesota Center Against Violence and Abuse (MINCAVA) Electronic Clearinghouse during 2003. This report provides information about program funding, organizational structure, site usage, and changes made to the website in the past year.

Funding

The MINCAVA Electronic Clearinghouse has received grant support from the David and Lucile Packard Foundation as part of the National Network for Applied Research on Violence Prevention (the Network). The Network is an integral part of the Foundation's Next Generations initiative that seeks to prevent child abuse, youth violence, and adult domestic violence in demonstration communities and across the country. As the funding is nearing its end, we are currently seeking continued support.

With future funding, MINCAVA staff could expand the site to:

  • Convert the entire site contents to XML

  • Develop specific content areas such as child witness to domestic violence, global gender violence, trafficking, etc.

  • Continue to expand internationally through conferences and teleconferences

  • Co-sponsor events that address violence prevention and intervention strategies that could be followed up online

Organizational structure

The MINCAVA Electronic Clearinghouse is maintained by approximately 1.5 FTE staff, which includes:

  • Jenn Root, 50% time Web Information Coordinator, manages the daily operations of the site including weblink, event, job, and guest book submission authorization, answering technical information requests, finding and correcting dead links, coding new documents, and adding new pages and information.

  • Russ Burdick, 25% time Internet Systems Designer and Administrator, maintains MINCAVA's mail, web, and database servers. He also performs security audits and updates, web programming and administration.

  • Yukiko Nakajima, 25% time Coding Specialist and developer of new site content

  • Stephanie Kolari, 25% time Outreach Coordinator and Technical Support

  • Jeanna Christenson, 15% time Administrative Assistant, is responsible for mailing correspondence and assisting with MINCAVA sponsored projects.

  • Jeffrey Edelson, 10% time Executive Director

Site goals

MINCAVA Electronic Clearinghouse seeks to:

  • Help service providers who encounter people affected by violence in their work by providing resources that help them better recognize and address violence and abuse through training manuals and materials.

  • Help faculties of higher education institutions better prepare the upcoming workforce to address and prevent violence and abuse in their fields by providing educational resources such as syllabi, curricula, and a variety of classroom resource referrals.

  • Help students find information about violence and abuse so they can learn, address, and prevent violence and abuse in their lives as well as in the lives of those they encounter in their careers.

  • Help create policy and social change by providing a forum for concerned people to learn and share information about the devastating effects of violence in their homes, schools, businesses, and communities.

  • Help people directly affected by violence and abuse cope with its effects and/or escape the abuse by providing information for assessment, referrals to service providers (internationally), guides for friends, families and employers, and intervention and treatment research findings.

MINCAVA seeks to meet these goals by providing an accessible, user-friendly website that charges no fee for usage

Site development

MINCAVA staff members produce and solicit content for the site. The site is filled with papers, reports, research findings, syllabi, curricula, presentations, training manuals, referral sources to service providers, links to other sites, and searchable databases of journals, videos, books, and other reference material.

In 2003, the MINCAVA Electronic Clearinghouse featured a site redesign in which warning buttons were introduced on the home page. We also expanded to pull together web-based utilities that include the Calendar of Events, Guestbook, Job Opportunities, and Funding Opportunities. In fact, we hope to further spotlight our Funding "jar" with the new site redesign.

The Rural Project existed as a public part of the MINCAVA Electronic Clearinghouse site redesign. This project featured specialized content area and added new relevant information throughout 2003.

During 2003, approximately 360 new links to articles and WebPages were added to the content database, bringing our resource links to 3,410. We expanded to include information on sexual assault coalitions, global perspectives on gender violence, and health care and gender violence.

Examples of new content added to the MINCAVA Electronic Clearinghouse include:

Table 1. New Site Content, 2003

Name of DocumentLocation of Document on the MINCAVA Website
Making Women's Shelters Accessible to Transgendered Women http://www.queensu.ca/humanrights/tap/index.html
The Role of Restorative Justice in the Battered Women's Movement http://www.bwjp.org/documents/finalrj.pdf
Family Violence: Handbook for the Dental Community http://www.hc-sc.gc.ca/hppb/familyviolence/html/fvdent_e.html
Parenting in the Context of Domestic Violence http://www.courtinfo.ca.gov/programs/cfcc/pdffiles/fullReport.pdf.
HIV Positive Women Report More Partner Violence http://www.popcouncil.org/pdfs/horizons/VCTarticle.pdf

In June, 2003, The MINCAVA Electronic Clearinghouse converted the majority of the site to xml. The goals were to increase navigational features and to organize the website in an effort to accommodate a constantly growing library of documents, organizations and service providers related to research and education about violence prevention. The success of the conversion can be seen in the site's usage, development, and technical assistance requests.

Google logo

Google, the world's largest search engine, offers the fastest, easiest way to find information on the web and responds to more than 200 million search queries per day. Google is one of the 10 most popular sites on the Internet, and is used around the world by millions of people. Google recently launched Google Grants, a program that provides free Google AdWords advertising to selected non-profits that apply to the program. The Minnesota Center Against Violence and Abuse (MINCAVA) was selected to participate in the program, and for a time, our text-based ads appeared alongside or above Google search results whenever someone entered a search into Google that matched the keywords selected for our campaign. Clicking on the ad took searchers to our website where they could find additional information. This campaign proved to be successful for MINCAVA in terms of increasing exposure to our extensive resource base.

Jenn Root, Web Information Coordinator, worked with a small collective of professionals from the Injury and Prevention Unit at the Minnesota Department of Health to collect and post online resources that increase the healthcare community's capacity to address issues of domestic violence and sexual assault. A group of physicians, midwives, advocates and public health nurses pulled together regional and organizational materials and provided them to MINCAVA to enrich the healthcare and domestic violence section of the MINCAVA Electronic Clearinghouse. MINCAVA was able to provide technical assistance and demonstrate the various features of the electronic clearinghouse.

User Profiles

MINCAVA Electronic Clearinghouse provides information to a broad user pool, which includes but is not limited to: victims/survivors, secondary victims, perpetrators, advocates, teachers/professors, students, attorneys, law enforcement officers, faith leaders, social service providers, activists, doctors, human resource personnel and more.

MINCAVA Electronic Clearinghouse serves a growing national and international audience. We served, on average, over 900 unique users each day in 2003, for a total of approximately 330,195 visitors. Users come from countries across the globe. The top 10 hits per country included: the United States (464,439), Canada (79,460), Australia (51,325), United Kingdom (39,927), Japan (18,981), Italy (15,917), Netherlands (10,851), France (10,551), New Zealand (10,422), and Germany (10,312). This information is based on where the domain name of the visitor is registered, and may not always be an accurate identifier of the actual geographic location of this visitor. As seen in the chart below, the majority users hits (3,528,487), were considered unresolved or unknown because they accessed the site through a .com, .net, or .org address (for example, while a vast majority of .com domain names are from the United States, there is a small minority of domain names that exist outside of the United States).

Figure 1. User pool by geographic location: January 1, 2003-December 31, 2003

User pool by geographic location: January 1, 2003-December 31, 2003

Site usage

The following general statistic tables indicate the total monthly and yearly activity for the MINCAVA Electronic Clearinghouse in 2003.

Table 2. Site Usage

--JanFebMarAprMayJuneJulyAugSepOctNovDecAverage
Av # of user sessions per day6457547958586289719717911,1511,2901,291954905
% User sessions from US10.90%11.78%11.77%13.49%11.54%10.07%8.08%9.68%11.37%11.68%10.62%8.47%10.79%
% Internat'l user sessions10.58%10.22%9.41%8.17%10.95%10.56%7.32%7.98%8.42%9.29%10.31%3.84%8.92%
% User sessions of unknown origin78.50%78.00%78.82%78.33%77.51%79.37%84.60%82.35%80.20%79.02%79.07%87.69%80.29%
Av # of page views per day1,3951,5931,7311,8391,4227,4306,6686,1306,7938,4527,6936,6554,817
Av # of hits per day6,3667,5108,2958,6656,77115,31012,78112,23215,36918,94617,71513,79411,977
# of successful hits for entire site196,435210,290257,160259,978209,906458,316396,226379,204461,070587,326531,460427,626364,583

Usage breakdown

Figure 2. Average Number of User Sessions per Day: January 1, 2003-December 31, 2003

Average Number of User Sessions per Day: January 1, 2003-December 31, 2003

The average number of users for the year 2003 was 905. The table above illustrates the number of user sessions per day for each month in 2003. This data does not inform us about the number of unique people accessing the site per day, but does provide insight about how many times per day users conduct a session on the site. A `user' is considered a unique person accessing the site. A user commits `hits' on the site when he/she visits various pages on the website. Therefore, one user may commit several hits during his/her user session.

Table 3. Top 10 downloaded PDF documents: January 1, 2003 - December 31, 2003

PDF DocumentsTotal Number of Downloads
Troubling Admission of Supervised Visitation Records in Custody Proceedings http://www.mincava.umn.edu/supvisitation.pdf10,035
Peace and Non-Violence Curriculum http://www.mincava.umn.edu/papers/Book.pdf7,704
Kids Killing Kids http://www.mincava.umn.edu/papers/kids.pdf5,033
Drug-Resistant Properties http://www.mincava.umn.edu/papers/drugres.pdf4,413
Victim Defendants: An Emerging Challenge http://www.mincava.umn.edu/documents/victimdefendant/victimdefendant.pdf 3,784
Storybooks and Videos for Helping Children with Family Violence http://www.mincava.umn.edu/documents/kearneylist2003/kearneylist2003.pdf2,848
Process Evaluation of the Clark County Domestic Violence Court http://www.mincava.umn.edu/documents/dvcourt/dvcourt.pdf2,242
Family Violence and the Practice of Public Health http://www.mincava.umn.edu/documents/alpert2003syllabus/alpert2003syllabus.pdf2,202
Northern St. Louis County MN Woman/Child Safety Project Protocol http://www.mincava.umn.edu/rural/documents/stlouis/stlouisprotocol.pdf1,454
MINCAVA Newsletter, 1999 http://www.mincava.umn.edu/about/newsletters/newslet99.pdf1,312

Table 4. Top 10 most requested html documents: January 1, 2003 - December 31, 2003

PageNumber of Times Viewed
Workplace Violence: A Selected Bibliography http://www.mincava.umn.edu/documents/bibs/bibworkv.shtml68,837
Children of Domestic Violence: Risks and Remedies http://www.mincava.umn.edu/documents/hart/risks.shtml39,894
Domestic Violence Factoids http://www.mincava.umn.edu/documents/factoid/factoid.shtml38,056
Same-Sex Domestic Violence References http://www.mincava.umn.edu/documents/bibs/samesex.shtml31,390
Bibliography of Sources on Sexual and Domestic Violence in the Jewish Community http://www.mincava.umn.edu/documents/bibs/jewish.shtml27,055
Limits and Risks of Programs for Wife Batterers http://www.mincava.umn.edu/documents/limits/limits.shtml23,370
Domestic Violence, Child Abuse, and Youth Violence: Strategies http://www.mincava.umn.edu/link/documents/fvpf2/fvpf2.shtml20,727
Mothers and Children: Understanding the Links http://www.mincava.umn.edu/documents/nij/nij.shtml19,324
Children Who Witness Domestic Violence: Selected Bibliography http://www.mincava.umn.edu/documents/bibs/bibkids.shtml19,284
About the Link Research Project http://www.mincava.umn.edu/link/about.asp16,434

Information request statistics

During 2003, the MINCAVA Electronic Clearinghouse received approximately 268 information requests through the website's email account. The tables below show the number of information requests received per month.

Figure 3. Number of Information Requests per Month: January 1, 2003-December 31, 2003

Number of Information Requests per Month: January 1, 2003-December 31, 2003

User feedback

The MINCAVA Electronic Clearinghouse receives feedback from site users in a variety of ways.

  • Email/Web submission form. Users can email site staff to share feedback, ask questions about the site, or seek referrals.

  • User survey. The user survey provides staff with helpful information such as how the user found the site, user likes and dislikes, frequency of use, and more. (See Appendix A for survey.)

  • Guest book. Users can express reactions, share experiences, or just sign their name to the guest book.

The following is a sampling of comments users have written in the guest book during 2003:

"Thank you! Thank you! Thank you! You have provided a comprehensive and most impressive resource. I am a school-based advocate who works for a domestic violence agency in Midcoast Maine. I have found countless resources on your site to share with the students I work with."

"I have just started working at our local shelter as volunteer coordinator and I am pleased to find such a comprehensive source for materials. Thank you!"

"The reason that I'm visiting this website is because I'm near graduation at WSU. I'm starting a very interesting class on Domestic violence and a rule 25 CD class. I'm just looking for some interesting paper topics. I think that this will be a very helpful web site. Thank you"

"Thank you. Keep inspiring!"

"I gained a lot of insight from reading the research into batterers. I am an Indigenous community psychologist in Australia who is currently working in the Indigenous family violence field."

"This site is very helpful. I am writing a college paper on domestic violence and I am finding the information very helpful."

"I really enjoyed the site. I found it listed on Google. Enjoy the New Year."

"Your site is very good. Thank you for the opportunity to sign your guest book. I will recommend and come back. I found it very interesting to read other peoples comments about your site."

Summary

The MINCAVA Electronic Clearinghouse has experienced change, received accolades, and obtained opportunities to participate and collaborate. The site growth can be seen in the site's usage, development, and technical assistance requests.

The Electronic Clearinghouse averaged 900 users per day. During 2003, approximately 360 new links to articles and WebPages were added to the content database, bringing our resource links to 3,410.

The Electronic Clearinghouse has continued to receive a steady number of emails and submissions to our new Events page, Guestbook page, Job Opportunities page, and Funding Opportunities page. The Electronic Clearinghouse has received positive feedback about our resources from others in the field and was said to be a valuable resource in others' violence prevention efforts.

References

Web usage statistics were calculated using the software program Webalizer Version 2.01 http://www.mrunix.net/webalizer/

Average user length session statistics were calculated using the software program Web Trends http://www.webtrends.com/default.htm

MINCAVA Electronic Clearinghouse: a portfolio of information about one of the most widely used websites for violence-related resources on the Internet today http://www.mincava.umn.edu/center/portfoli.asp

Appendix A

Survey for user feedback can be found at http://www.mincava.umn.edu/Surveys/survey.asp

The following projects are a part of the Minnesota Center Against Violence and Abuse (MINCAVA):

MINCAVA Electronic Clearinghouse | The Link Research Project | Violence Against Women Online Resources
VAWnet (Applied Research Forum) | Minnesota Rural Project for Women and Child Safety
MINCAVA is directed by Jeffrey L. Edleson, PhD.

File Last Modified: 52. Copyright © 1995–2005 Minnesota Center Against Violence and Abuse